Low Book Sales® (http://lowbooksales.com), the largest independent car dealer in Utah, is offering luxury (High Line) vehicles at extremely competitive prices; thousands below Kelley Blue Book®. Car shoppers can now find the hottest vehicle makes and models at any Low Book Sales location.
Low Book Sales High Line was envisioned with the discerning luxury car client in mind. The overall buying experience, which includes premier financing, red carpet treatment, and a finely maintained automobile, is a reflection of that vision.
The High Line units come from only the best sources, ensuring you a satisfying purchase. Every unit is checked for salvage title, flood damage, and TMU (true mileage unknown). Special care is given to brakes, tires, and other safety items during the inspection process. Then each unit is driven by a Certified Technician and gets a professional detail.
BMW, Mercedes, Audi, Infiniti, Acura, Volvo, Land Rover, Hummer, Porsche, Lincoln, Cadillac, Jaguar, BMW, SAAB, Mini, Lotus, and Lexus are among the vehicles found in Low Book Sales High Line. You can purchase your luxury vehicles with confidence, knowing that Low Book Sales holds their cars to a higher standard than other dealers.
Luxury vehicles sell quickly. For more information on availability, please call 1-877-LOW-BOOK or visit the store near you.
Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (http://lowbooksales.com)
Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at http://.lbsfoundation.com.
Kelley Blue Book® is a registered Trademark of Kelley Blue Book Co., Inc. ("KBB") and others.
Thursday, May 8, 2008
Low Book Sales® offers commercial grade vehicles for reasonable prices
Many businesses rely on commercial fleet vehicles that are presentable, in good repair, and inexpensive. Low Book Sales®, the largest independent car dealer in Utah, is helping business owners who are in the market for these commercial fleet vehicles by way of lower interest rates and competitive prices.
Low Book Sales is known for providing the most satisfying used car-buying experience in the Utah. This reputation goes hand-in-hand with offering the highest quality used cars for less. With their new line of commercial fleet vehicles, Low Book Sales is rapidly becoming the dealer of choice for Utah residents and businesses.
Maintenance on a commercial fleet can also be costly, but thanks to Low Book Sales Extended Service Agreements, many business owners don’t have the worry of major repairs. It is sheer automotive bliss.
Low Book Sales also dominates the Utah market in cash value on trades. If they can’t beat any offer from a licensed dealer by $250.00, then you’ll get $250.00 guaranteed. This is good news for owners of commercial fleet vehicles who constantly need to rotate their vehicles as they age too much for business use. Whether you are a small business seeking one vehicle, or a medium-large business looking to increase your fleet capacity, Low Book Sales is well-stocked, with hundreds of cars, trucks, SUVs and vans to meet your needs.
Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (http://lowbooksales.com)
Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at http://.lbsfoundation.com.
Many businesses rely on commercial fleet vehicles that are presentable, in good repair, and inexpensive. Low Book Sales®, the largest independent car dealer in Utah, is helping business owners who are in the market for these commercial fleet vehicles by way of lower interest rates and competitive prices.
Low Book Sales is known for providing the most satisfying used car-buying experience in the Utah. This reputation goes hand-in-hand with offering the highest quality used cars for less. With their new line of commercial fleet vehicles, Low Book Sales is rapidly becoming the dealer of choice for Utah residents and businesses.
Maintenance on a commercial fleet can also be costly, but thanks to Low Book Sales Extended Service Agreements, many business owners don’t have the worry of major repairs. It is sheer automotive bliss.
Low Book Sales also dominates the Utah market in cash value on trades. If they can’t beat any offer from a licensed dealer by $250.00, then you’ll get $250.00 guaranteed. This is good news for owners of commercial fleet vehicles who constantly need to rotate their vehicles as they age too much for business use. Whether you are a small business seeking one vehicle, or a medium-large business looking to increase your fleet capacity, Low Book Sales is well-stocked, with hundreds of cars, trucks, SUVs and vans to meet your needs.
Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (http://lowbooksales.com)
Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at http://.lbsfoundation.com.
Low Book Sales Employees Really Care About the Community
Low Book Sales® Executive INSPIRES EMPLOYEES TO SUB FOR SANTA
03/04/2008
FOR IMMEDIATE RELEASE
Automotive :: Charitable Causes
Lindon, Utah, March, 2008 – Employees of Low Book Sales®, the largest independent car dealer in Utah, learned the joy of giving this holiday season. A family of six enjoyed a very merry Christmas thanks to the efforts of a few loving employees, and donations from many more.
It all began when Stephanie Sorrells, Office Manager of Low Book Sales Lindon was trying to decide what to get the CEO for Christmas. Based on his previous charitable contributions, she decided to donate as a Sub For Santa in his name.
This idea took flight, and soon Stephanie had collected thousands of dollars from her colleagues. She then contacted the local chapter of Sub For Santa in Utah County, who matched her up with the perfect family. Ruiz and Mirna Salvador had given birth to quadruplets only three years prior, and were having difficulty making Christmas happen.
But happen it did, and in a very big way. Stephanie went out shopping for the family, and was able to produce: four to five outfits per child, new bicycles, and dozens of miscellaneous toys. Mom and dad were not left out, and received new coats, robes, movie tickets, a gift card to The Olive Garden®, and several hundred dollars for groceries.
“The parents had tears in the corners of their eyes when we showed up,” she recalls, “and the children were in shock and awe as four of us brought in load after load of gifts.” The family expressed their joy aloud in their native Spanish tongue. Although not a Spanish speaker, Stephanie could feel the universal warmth as the family room filled from wall to wall with gifts.
“I will never forget what Dave [Nielson] said to me when we dropped the gifts off,” she reflects with sincerity, “‘It feels good to give, doesn’t it?’”
You can reach the Utah Chapter for Sub For Santa at (801)356-6300 or on the web at www.unitedwayuc.org/subforsanta.
The trademark Olive Garden® is owned by Darden Concepts, Inc., a wholly owned subsidiary of Darden Restaurants, Inc., and used under license by its affiliated companies.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
03/04/2008
FOR IMMEDIATE RELEASE
Automotive :: Charitable Causes
Lindon, Utah, March, 2008 – Employees of Low Book Sales®, the largest independent car dealer in Utah, learned the joy of giving this holiday season. A family of six enjoyed a very merry Christmas thanks to the efforts of a few loving employees, and donations from many more.
It all began when Stephanie Sorrells, Office Manager of Low Book Sales Lindon was trying to decide what to get the CEO for Christmas. Based on his previous charitable contributions, she decided to donate as a Sub For Santa in his name.
This idea took flight, and soon Stephanie had collected thousands of dollars from her colleagues. She then contacted the local chapter of Sub For Santa in Utah County, who matched her up with the perfect family. Ruiz and Mirna Salvador had given birth to quadruplets only three years prior, and were having difficulty making Christmas happen.
But happen it did, and in a very big way. Stephanie went out shopping for the family, and was able to produce: four to five outfits per child, new bicycles, and dozens of miscellaneous toys. Mom and dad were not left out, and received new coats, robes, movie tickets, a gift card to The Olive Garden®, and several hundred dollars for groceries.
“The parents had tears in the corners of their eyes when we showed up,” she recalls, “and the children were in shock and awe as four of us brought in load after load of gifts.” The family expressed their joy aloud in their native Spanish tongue. Although not a Spanish speaker, Stephanie could feel the universal warmth as the family room filled from wall to wall with gifts.
“I will never forget what Dave [Nielson] said to me when we dropped the gifts off,” she reflects with sincerity, “‘It feels good to give, doesn’t it?’”
You can reach the Utah Chapter for Sub For Santa at (801)356-6300 or on the web at www.unitedwayuc.org/subforsanta.
The trademark Olive Garden® is owned by Darden Concepts, Inc., a wholly owned subsidiary of Darden Restaurants, Inc., and used under license by its affiliated companies.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Would You Be Confused
Low Book Sales® WINS ANOTHER TRADEMARK INFRINGEMENT CASE
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Legal
Salt Lake City, Utah, February, 2007 – Low Book Sales®, the largest independent car dealer in Utah, sets a precedent for defending its Federally Registered Trademark by winning a preliminary injunction against competitor Below Book Motors.
Federal Trademark Law states that: “The owner of a trademark is entitled to the exclusive right to use the mark. This entitlement includes the ability to prevent the use, by unauthorized third parties, of a confusingly similar mark.” Hence, if a business has a registered trademark and a competitor uses a name that is “confusingly similar,” then a case is made for trademark infringement. This was an instance where the public was confused about a possible affiliation between Low Book Sales and Below Book Motors. Geographically, the two lots are less than a quarter of a mile from each other on State Street in Salt Lake.
Low Book Sales was represented by John R. Crossan, who was able to establish that Below Book Motors is a confusingly similar name, and that Low Book Sales is well known in the Utah market. The court ruling determined that Below Book Motors change its name, and remove all infringing signage, logos, brochures, letterhead, etc.
Every year, many corporations in this country spend millions of dollars in defense of their registered trademarks and other intellectual properties. It is a constant process of audits, injunctions, and expensive legal battles. There is an old saying about the value of your good name. In the business world, the value of a name cannot be overstated.
Related Article
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
Low Book Sales v. Below Book Motors, no. 07-CV-3 (D UT 2007): trademark, trade name infringement and dilution in names of auto sales lots; preliminary injunction entered after contested hearing; settled with permanent injunction entered.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Legal
Salt Lake City, Utah, February, 2007 – Low Book Sales®, the largest independent car dealer in Utah, sets a precedent for defending its Federally Registered Trademark by winning a preliminary injunction against competitor Below Book Motors.
Federal Trademark Law states that: “The owner of a trademark is entitled to the exclusive right to use the mark. This entitlement includes the ability to prevent the use, by unauthorized third parties, of a confusingly similar mark.” Hence, if a business has a registered trademark and a competitor uses a name that is “confusingly similar,” then a case is made for trademark infringement. This was an instance where the public was confused about a possible affiliation between Low Book Sales and Below Book Motors. Geographically, the two lots are less than a quarter of a mile from each other on State Street in Salt Lake.
Low Book Sales was represented by John R. Crossan, who was able to establish that Below Book Motors is a confusingly similar name, and that Low Book Sales is well known in the Utah market. The court ruling determined that Below Book Motors change its name, and remove all infringing signage, logos, brochures, letterhead, etc.
Every year, many corporations in this country spend millions of dollars in defense of their registered trademarks and other intellectual properties. It is a constant process of audits, injunctions, and expensive legal battles. There is an old saying about the value of your good name. In the business world, the value of a name cannot be overstated.
Related Article
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
Low Book Sales v. Below Book Motors, no. 07-CV-3 (D UT 2007): trademark, trade name infringement and dilution in names of auto sales lots; preliminary injunction entered after contested hearing; settled with permanent injunction entered.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Tuesday, May 6, 2008
Low Book Sales: A Household Name
Low Book Sales® IS THE MOST BRANDED CAR DEALER IN UTAH ACCORDING TO BRAND THE BRAIN
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, November, 2007 – Low Book Sales®, the largest independent car dealer in Utah, is also the most branded independent car dealer in the state according to Brand the Brain℠, an independent perceptual study conducted in 2006. Due to aggressive television, radio, print, and bulk mail campaigns, Low Book Sales has established itself as a household name in Utah.
Some Utah residents say that you cannot surf through the radio channels without hearing at least one of Low Book Sales’ popular jingles. “We have a message to deliver to the community,” offers David Nielson, President & CEO of Low Book Sales. “Why not put a message out that is fun, full of energy, and familiar?”
According to the Brand the Brain study, out of thousands of those surveyed, 11% said that Low Book Sales was the first name that came to mind when they thought of car dealers. It was this result that gave Low Book Sales the number one ranking. This type of penetration shows how vastly popular name branding can be for corporations. Some other examples of highly effective branding could be the Apple® Ipod® becoming the generic term for an MP3 player, or a Sharpie® being requested as the generic term for a marker.
While Low Book Sales is not the generic term for a car dealer, they are not to be overlooked in the Utah market. The annual budget for Nielson’s marketing machine is well over $1,000,000.00 for the radio spots alone. There has also been a fair amount of television advertising to compliment the radio campaigns.
Apple® and iPod® are registered trademarks of Apple Inc.
SHARPIE® and SANFORD® are registered trademarks of SANFORD or its affiliates.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, November, 2007 – Low Book Sales®, the largest independent car dealer in Utah, is also the most branded independent car dealer in the state according to Brand the Brain℠, an independent perceptual study conducted in 2006. Due to aggressive television, radio, print, and bulk mail campaigns, Low Book Sales has established itself as a household name in Utah.
Some Utah residents say that you cannot surf through the radio channels without hearing at least one of Low Book Sales’ popular jingles. “We have a message to deliver to the community,” offers David Nielson, President & CEO of Low Book Sales. “Why not put a message out that is fun, full of energy, and familiar?”
According to the Brand the Brain study, out of thousands of those surveyed, 11% said that Low Book Sales was the first name that came to mind when they thought of car dealers. It was this result that gave Low Book Sales the number one ranking. This type of penetration shows how vastly popular name branding can be for corporations. Some other examples of highly effective branding could be the Apple® Ipod® becoming the generic term for an MP3 player, or a Sharpie® being requested as the generic term for a marker.
While Low Book Sales is not the generic term for a car dealer, they are not to be overlooked in the Utah market. The annual budget for Nielson’s marketing machine is well over $1,000,000.00 for the radio spots alone. There has also been a fair amount of television advertising to compliment the radio campaigns.
Apple® and iPod® are registered trademarks of Apple Inc.
SHARPIE® and SANFORD® are registered trademarks of SANFORD or its affiliates.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Low Book Sales:Commited to Customer Goodwill
Low Book Sales® Commits over $100,000.00 Monthly to CUSTOMER GoodWill
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, October, 2007 – The Low Book Sales® Service Group, a division of Low Book Sales, the largest independent car dealer in Utah, is pulling out the stops when it comes to helping customers with vehicle issues. Every vehicle sold at Low Book Sales receives a complimentary 45-day, 3,000 mile warranty.
When you buy a pre-owned vehicle, there is no coverage offered save what may be left on a second owner manufacturer’s warranty. Some manufacturers offer extremely aggressive second owner warranties, while others simply do not. By providing a warranty to every buying customer, Low Book Sales shows its commitment to lead the market in quality. “We have replaced engines, transmissions, and other expensive components,” beams Justin Evans, Director of the Low Book Sales Service Group.
At a cost of over $100,000.00 per month in customer goodwill, Low Book Sales certainly sets the bar for what can be expected in the pre-owned automotive market. The question remains to be answered; however, as to whether the automotive powerhouse can continue to offer such a costly benefit with such low prices. Though in order to stay competitive with Certified Used Car Programs offered by manufacturers such as Honda, this is a necessary expense.
Many large corporations have cut back on such programs as they have a tendency to bleed the bottom line. Industry analysts are skeptical about this approach, and how effective it really is for long-term business. As for the Low Book Sales customer, they can drive away knowing that their vehicle is covered for major failures, safety items, and any drivability breakdown.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (http://www.lowbooksales.com/) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at http://www.lbsfoundation.com/.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com/
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, October, 2007 – The Low Book Sales® Service Group, a division of Low Book Sales, the largest independent car dealer in Utah, is pulling out the stops when it comes to helping customers with vehicle issues. Every vehicle sold at Low Book Sales receives a complimentary 45-day, 3,000 mile warranty.
When you buy a pre-owned vehicle, there is no coverage offered save what may be left on a second owner manufacturer’s warranty. Some manufacturers offer extremely aggressive second owner warranties, while others simply do not. By providing a warranty to every buying customer, Low Book Sales shows its commitment to lead the market in quality. “We have replaced engines, transmissions, and other expensive components,” beams Justin Evans, Director of the Low Book Sales Service Group.
At a cost of over $100,000.00 per month in customer goodwill, Low Book Sales certainly sets the bar for what can be expected in the pre-owned automotive market. The question remains to be answered; however, as to whether the automotive powerhouse can continue to offer such a costly benefit with such low prices. Though in order to stay competitive with Certified Used Car Programs offered by manufacturers such as Honda, this is a necessary expense.
Many large corporations have cut back on such programs as they have a tendency to bleed the bottom line. Industry analysts are skeptical about this approach, and how effective it really is for long-term business. As for the Low Book Sales customer, they can drive away knowing that their vehicle is covered for major failures, safety items, and any drivability breakdown.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (http://www.lowbooksales.com/) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at http://www.lbsfoundation.com/.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com/
Tuesday, April 22, 2008
Low Book Sales Cares About The Community
The Low Book Sales® Foundation is Driving Home Help to Families
Local Car Dealer donates $40,000.00 to primary children’s medical center
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, August, 2007 – The Low Book Sales® Foundation, a charitable, non-profit organization founded by Low Book Sales, the largest independent car dealer in Utah, has unveiled its Q4 plans to disperse funds. The winter season is always filled with those needing a helping hand, and the Low Book Sales Foundation is planning ahead. On August 1, 2007, the Foundation donated $40,000.00 to the Primary Children’s Medical Center. “I want to give twice as much to charity as we ever have in the past,” says David Nielson, President & CEO of Low Book Sales, “this contribution is only the beginning.”
The Low Book Sales Foundation was started when Mr. Nielson decided to put aside $50.00 from every car purchase to be used for charitable purposes. “It has always been my philosophy to give back to the community,” emotes Mr. Nielson. “I recently read the book Winners Never Cheat by Jon Huntsman, and have required my entire executive staff to read it as well. There is a lot of wisdom in what Huntsman has done.”
Indeed the Low Book Sales Foundation has made large donations to Primary Children’s Medical Center, victims of Hurricane Katrina, victims of drunk driving, and many more. The plans for Q4 2007 are to continue moving forward. “We put the money from every car into a separate fund,” says Chas Felt, CFO of Low Book Sales, “and every four to six months, we use that money to help the community.”
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Local Car Dealer donates $40,000.00 to primary children’s medical center
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, August, 2007 – The Low Book Sales® Foundation, a charitable, non-profit organization founded by Low Book Sales, the largest independent car dealer in Utah, has unveiled its Q4 plans to disperse funds. The winter season is always filled with those needing a helping hand, and the Low Book Sales Foundation is planning ahead. On August 1, 2007, the Foundation donated $40,000.00 to the Primary Children’s Medical Center. “I want to give twice as much to charity as we ever have in the past,” says David Nielson, President & CEO of Low Book Sales, “this contribution is only the beginning.”
The Low Book Sales Foundation was started when Mr. Nielson decided to put aside $50.00 from every car purchase to be used for charitable purposes. “It has always been my philosophy to give back to the community,” emotes Mr. Nielson. “I recently read the book Winners Never Cheat by Jon Huntsman, and have required my entire executive staff to read it as well. There is a lot of wisdom in what Huntsman has done.”
Indeed the Low Book Sales Foundation has made large donations to Primary Children’s Medical Center, victims of Hurricane Katrina, victims of drunk driving, and many more. The plans for Q4 2007 are to continue moving forward. “We put the money from every car into a separate fund,” says Chas Felt, CFO of Low Book Sales, “and every four to six months, we use that money to help the community.”
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
With Low Book Sales You Have Options
Low Book Sales® Offers Customers a Choice After The Sale
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, October, 2007 – Low Book Sales®, the largest independent car dealer in Utah, seeks to provide its customers with options after the contract has been signed. In a bold move to make sure customers are completely satisfied with their vehicle, Low Book Sales is offering 7 days to exchange on vehicle purchases.
An increasing fad among retailers is to enforce a policy that all sales are final. There is a perception in the market that consumers are learning to leverage return and exchange policies on a more regular basis. Large corporations are seeing their profits drained away like small desert ponds after the occasional rain.
Though these skeptical views should be reserved for those without faith in our very intelligent and diverse market. It is unexpected in this economy that retailers will stop being gun-shy, but it is further unexpected to see this type of benefit offered by a car dealer. As we all well know, you sign a contract for a vehicle and are thereby obligated to purchase that vehicle- hence the purpose of the contract. “We don’t want to hold paperwork over anyone’s head,” says David Nielson, President & CEO of Low Book Sales. “If you don’t like the car that you drove off in, then come back and pick out another one.”
It shows a certain level of integrity when a business takes care of the customer after the transaction. More small and medium-sized business are joining this revolution to hold strong consumer confidence.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, October, 2007 – Low Book Sales®, the largest independent car dealer in Utah, seeks to provide its customers with options after the contract has been signed. In a bold move to make sure customers are completely satisfied with their vehicle, Low Book Sales is offering 7 days to exchange on vehicle purchases.
An increasing fad among retailers is to enforce a policy that all sales are final. There is a perception in the market that consumers are learning to leverage return and exchange policies on a more regular basis. Large corporations are seeing their profits drained away like small desert ponds after the occasional rain.
Though these skeptical views should be reserved for those without faith in our very intelligent and diverse market. It is unexpected in this economy that retailers will stop being gun-shy, but it is further unexpected to see this type of benefit offered by a car dealer. As we all well know, you sign a contract for a vehicle and are thereby obligated to purchase that vehicle- hence the purpose of the contract. “We don’t want to hold paperwork over anyone’s head,” says David Nielson, President & CEO of Low Book Sales. “If you don’t like the car that you drove off in, then come back and pick out another one.”
It shows a certain level of integrity when a business takes care of the customer after the transaction. More small and medium-sized business are joining this revolution to hold strong consumer confidence.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Low Book Sales Has A New Location
Low Book Sales® announces Layton, Utah location to open during first quarter of 2008
12/10/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, DECEMBER, 2007 – Low Book Sales®, the largest independent car dealer in Utah, announced plans to open a new dealership in Layton, Utah. The initial launch, slated for January of 2008, will consist of a modular building with a grander facility planned for 2009 that will be modeled after the impressive Lindon dealership.
After launching the initial location in the heart of Salt Lake City during the summer of 1996, then the Lindon location during July of 2005, followed shortly thereafter by the Ogden location in March of 2006, Low Book Sales is ready for location number four. “We feel that the Layton area is growing quickly,” says David Nielson, President & CEO of Low Book Sales, “and we are excited to build more relationships with residents in that area.”
The new Low Book Sales dealership will find its home at 1650 North on Layton’s busy Main Street.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
12/10/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, DECEMBER, 2007 – Low Book Sales®, the largest independent car dealer in Utah, announced plans to open a new dealership in Layton, Utah. The initial launch, slated for January of 2008, will consist of a modular building with a grander facility planned for 2009 that will be modeled after the impressive Lindon dealership.
After launching the initial location in the heart of Salt Lake City during the summer of 1996, then the Lindon location during July of 2005, followed shortly thereafter by the Ogden location in March of 2006, Low Book Sales is ready for location number four. “We feel that the Layton area is growing quickly,” says David Nielson, President & CEO of Low Book Sales, “and we are excited to build more relationships with residents in that area.”
The new Low Book Sales dealership will find its home at 1650 North on Layton’s busy Main Street.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Low Book Sales Is Comming To Layton, Utah
Low Book Sales® of Layton announces a February 1, 2008 Grand Opening
1/28/2008
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, JANUARY, 2008 – Low Book Sales®, the largest independent car dealer in Utah, announced the grand opening of its new dealership in Layton, Utah. The new dealership opened for business as of January 8, 2008 and will have its grand opening celebration on February 1st.
Low Book Sales is the fastest growing car dealer in Utah, now with four locations along the Wasatch Front. The new Layton addition has already experienced phenomenal success in just less than twenty days doing business. “I am very excited to see what we can accomplish in the fast-growing Layton area,” offers Scott Jensen, General Manager of Low Book Sales Ogden and Low Book Sales Layton. “We have 90 units on the lot today and plan to have 150 by Spring of 2008.”
According to Mr. Jensen, the Layton property is capable of holding over 300 units. Low Book Sales will undoubtedly turn this into an automotive superstore modeled after its beautiful Lindon facility.
You can join Low Book Sales Layton for their grand opening celebration February 1st, 2008 at 1650 North on Layton’s busy Main Street.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
1/28/2008
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, JANUARY, 2008 – Low Book Sales®, the largest independent car dealer in Utah, announced the grand opening of its new dealership in Layton, Utah. The new dealership opened for business as of January 8, 2008 and will have its grand opening celebration on February 1st.
Low Book Sales is the fastest growing car dealer in Utah, now with four locations along the Wasatch Front. The new Layton addition has already experienced phenomenal success in just less than twenty days doing business. “I am very excited to see what we can accomplish in the fast-growing Layton area,” offers Scott Jensen, General Manager of Low Book Sales Ogden and Low Book Sales Layton. “We have 90 units on the lot today and plan to have 150 by Spring of 2008.”
According to Mr. Jensen, the Layton property is capable of holding over 300 units. Low Book Sales will undoubtedly turn this into an automotive superstore modeled after its beautiful Lindon facility.
You can join Low Book Sales Layton for their grand opening celebration February 1st, 2008 at 1650 North on Layton’s busy Main Street.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, Ogden City of Weber County, and Layton City of Davis County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
Now Low Book Sales will Buy Your Car
Low Book Sales® Buys Cars
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, October, 2007 – The Low Book Sales® Wholesale Group, a division of Low Book Sales, the largest independent car dealer in Utah, announced its plans to ramp up car buying from the public. For many customers who have a Buick Regal given to them by Grandpa Joe, or the occasional Ford Taurus that Aunt Sallie doesn’t need, there is a place to go. Low Book Sales guarantees that they can beat any other dealer’s offer by $250.00.
Although you might get more for your 2001 Dodge Durango if you sell it yourself, you may not want to go through the hassle. Many consumers find that the cost of buying an advertisement in the newspaper, taking time off work to test drive with potential buyers, and filing the necessary paperwork with the state government are too much of a hassle. While you may get more return by privately selling your vehicle, the results are not always guaranteed.
Due to the increasing number of confidence scams and privacy issues in today’s market, smart consumers are finding their way to trusted resources for their business needs. “Some things just aren’t worth the hassle,” admits Kevin Elder, Vice President of the Low Book Sales Wholesale Group. “I have seen a number of people get ripped off in private transactions; both the buyer and the seller. If you want to sell a vehicle, going through a dealer is a fast and safe way to get it done.”
Along with selling your vehicle to a dealer, there are many other resources for getting rid of an older vehicle. If your vehicle is older and rough, you can donate it to the Kidney Foundation, or several other charities. There are also public auctions, classified advertising, and online resources for those who have the time. For those looking to get quick cash in a guaranteed transaction, they should visit Low Book Sales.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
10/23/2007
FOR IMMEDIATE RELEASE
Automotive :: Consumer Reports
Salt Lake City, Utah, October, 2007 – The Low Book Sales® Wholesale Group, a division of Low Book Sales, the largest independent car dealer in Utah, announced its plans to ramp up car buying from the public. For many customers who have a Buick Regal given to them by Grandpa Joe, or the occasional Ford Taurus that Aunt Sallie doesn’t need, there is a place to go. Low Book Sales guarantees that they can beat any other dealer’s offer by $250.00.
Although you might get more for your 2001 Dodge Durango if you sell it yourself, you may not want to go through the hassle. Many consumers find that the cost of buying an advertisement in the newspaper, taking time off work to test drive with potential buyers, and filing the necessary paperwork with the state government are too much of a hassle. While you may get more return by privately selling your vehicle, the results are not always guaranteed.
Due to the increasing number of confidence scams and privacy issues in today’s market, smart consumers are finding their way to trusted resources for their business needs. “Some things just aren’t worth the hassle,” admits Kevin Elder, Vice President of the Low Book Sales Wholesale Group. “I have seen a number of people get ripped off in private transactions; both the buyer and the seller. If you want to sell a vehicle, going through a dealer is a fast and safe way to get it done.”
Along with selling your vehicle to a dealer, there are many other resources for getting rid of an older vehicle. If your vehicle is older and rough, you can donate it to the Kidney Foundation, or several other charities. There are also public auctions, classified advertising, and online resources for those who have the time. For those looking to get quick cash in a guaranteed transaction, they should visit Low Book Sales.
###Low Book Sales® is the largest independent car dealer in Utah with locations in Lindon City of Utah County, Salt Lake City of Salt Lake County, and Ogden City of Weber County. (www.lowbooksales.com) Low Book Sales was established over 11 years ago, and is known for catchy jingles, and phrases such as “Apply Today • Drive Away,” “A Better Way To Buy A Car,” and “Building Customers For Life.” The Low Book Sales Foundation donates $50.00 from every vehicle sold to charitable causes. Recent donations have gone to help victims of Hurricane Katrina, patients of Primary Children’s Medical Center, victims of drunk driving accidents, The Festival of Trees, and other good causes. You can read more about these donations at www.lbsfoundation.com.
company: Low Book Salescontact person: Travis Adams Irishe-mail: pr@lowbooksales.com phone: 877-569-2665site: http://www.lowbooksales.com
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